As I Am Classic Curling Jelly 227g

As I Am Classic Curling Jelly 227g

Define your curls, maintain moisture, and control with long-lasting hold – without the crunch.
Do you struggle to keep your curls or coils defined all day, especially in humid weather conditions? The As I Am Classic Curling Jelly is the styling solution for curly and coily hair looking for maximum definition, frizz control, and hydration. Ideal for twist-outs, wash-and-gos, or accentuating your natural texture, without making your hair hard or sticky.

Benefits of As I Am Curling Jelly:

• 72% curl retention after 5 hours in high humidity – Ideal for humid climates or active days.

• Long-lasting, flexible hold – For curls that maintain their shape without stiffness.

• Intense hydration and shine – Prevents hair from drying out during styling.

• Strengthens and protects curls – Thanks to nourishing ingredients such as coconut oil and shea butter.

• Suitable for sensitive scalps – Free from parabens, silicones, sulfates, phthalates, and gluten.

• 100% vegan & cruelty-free – Good for your hair and the environment.

Key ingredients and their action:

• Coconut Oil – Deeply moisturizes, strengthens hair fibers, and contributes to a healthy scalp.

• Shea Butter – Softens, reduces frizz, and protects against heat and weather damage.

• Vitamin E (from coconut oil) – Supports moisture balance and shine.

Instructions for Use:

1. Start with clean, detangled hair.

2. Apply As I Am Leave-In Conditioner evenly to moisturize and prepare the hair.

3. While hair is still wet, divide it into small sections.

4. Apply the Curling Jelly from root to tip in each section.

5. Use your fingers to "scrunch" each section to activate curl definition.

6. Let hair air dry or use a hooded dryer on a low setting.

7. Once fully dry, you can gently shake or separate the hair for added volume.

Result:
Defined, soft, and frizz-free curls or coils that stay styled for a long time – regardless of the weather.